True North Public Affairs

True North Public Affairs focuses on government relations, public relations, and association management. Led by Caroline Merritt, the agency offers strategic guidance to organizations navigating the political landscape.

Their core services include developing lobbying strategies, managing public relations campaigns, and providing association management expertise. True North aims to help organizations achieve beneficial outcomes in the political arena and expand their influence in Idaho.

Caroline Merritt's extensive experience, including her role as Public Relations Director for the Boise Metro Chamber of Commerce, underscores the agency's capability in handling media relations and advocacy at various governmental levels.