Upraise works with innovators in B2B tech and financial services, serving as the marketing service provider to Plug and Play. Client relationships tend to run long: the agency's longest-standing client has stayed 17 years, and average tenure across the roster sits at 7 years, a signal of how the practice operates day to day rather than project to project.
The agency's work spans media relations, thought-leadership PR, corporate communications, content strategy, and the development of case studies and whitepapers. Victoria oversees both B2B and B2C client accounts, while Tim brings a background as managing director of Golin, Inc.'s San Francisco office, where accounts included Amazon, Cisco, HP, Oracle, and Texas Instruments. That mix of B2B and B2C oversight, paired with agency-side experience on large tech accounts, shapes how Upraise approaches media strategy and corporate messaging for its current client base.
On the results side, Upraise has secured 20 Tier 1 articles during a last-minute product launch, turning a compressed timeline into a concentrated media push. The agency has also built new content specifically to validate emerging technology for a client, an example of content strategy tied directly to a business need rather than produced as a standalone deliverable. Backing this work is a senior team with a combined 60-plus years of experience, based at the agency's San Francisco office on Bush Street.