AGENCY LIST

Variant

Treviso, Veneto, Italy
Visit variant.design

Specializes in UX design and customer experience globally.

Founded in 2009, Variant is an international studio with a specialization in marketing and customer experience. With offices in Milan, London, and Taipei, the studio is recognized for its ability to deliver deep strategic insights and create engaging experiences for clients worldwide.

The agency offers a wide array of services, including UX research, UX design, and digital product development. It also excels in marketing AI for landing page improvement and conversational AI for customer service. Variant's expertise spans interaction design and brand identity, catering to a diverse range of industries.

Notable collaborations include projects with Lago on interaction design and web development, and with VELUX on brand identity and UX design. The agency also provides a complimentary strategic analysis and optimization plan valued $5000 for qualifying businesses, demonstrating its commitment to delivering exceptional value.

17
YEARS IN BUSINESS
2
SERVICES

Capabilities

Category

UI UX Design

Services

What these services involve

Interaction Design
Interaction Design for ui ux design buyers. Clear scope, measurable outcomes, and reliable delivery.
UX Research
UX Research for ui ux design buyers. Clear scope, measurable outcomes, and reliable delivery.

Agency details

Team size
51-200 people
Founded
2009 (17 years)

About this agency on Agency List

Variant holds an Agency List Score of 72 out of 100.

That score is higher than 26% of the 36,919 agencies Agency List has assessed so far.

The Agency List Score measures how well an agency documents its work in public: named clients, quantified outcomes, and whether those outcomes are attributed to the agency rather than to the client.

It does not measure client satisfaction, price, or availability.

How the Agency List Score is measured

Assessment date

Agency List assessed Variant in September 2026, reading 5 pages published on variant.design.

The score reflects what Variant had published by that date; anything published since has not been read.

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