WCM focuses on creating, launching, and reinventing brands to increase their financial value. They emphasize the importance of close client relationships and strategies built on smart analytics and strong creative. Their work spans various industries, including financial services, healthcare, and higher education.
The agency offers a range of services, including consulting, market intelligence, brand strategy, and creative content development for digital, web, TV, video, radio, and more. Their media company, Decibel Media, provides media strategy, planning, and buying with AI-powered insights.
WCM has a track record of successful client engagements, such as increasing graduate enrollment at Suffolk University and expanding membership and assets for DCU. They are known for their ability to saturate target markets effectively without excessive spending.