Wearepointblank

Point Blank is a Canadian social impact agency that operates on Indigenous territory, both treaty and unceded lands. The agency is proudly values-first, purpose-driven, women-led, and unionized, focusing on making measurable change rather than just raising awareness. They are committed to equity at every level, from hiring practices to client collaborations.

Point Blank offers a range of services including creative concepting and production, media planning and buying, and campaign management. Their approach combines strategy, creative, paid media, and organizing to create campaigns that move people to act. The agency is known for its bold ideas backed by rigorous research and strategic insight, aiming to turn moments into momentum.

The agency has worked on notable campaigns such as 'Beating Goliath at 30,000 feet' for CUPE Air Canada and 'Changing the channel on Conservatives' for the Ontario Secondary School Teachers’ Federation. They have received recognition through awards like the 2025 Reed Awards and Pollie Awards, showcasing their expertise in digital and social media campaigns.