Liz Wilcox owns and runs Wilcox Media & Marketing from Fulshear, Texas, serving companies across the greater Houston area. She brings 10 years of graphic design and marketing experience to the firm, built on prior management and leadership roles at two advertising agencies and a stint as managing editor for a national livestock publication. That background spans both creative production and editorial content, which shows up in how the firm approaches client work today.
Services cover custom website design and development, local SEO, PPC management, social media strategy, email marketing, original content creation, video, digital advertising, media planning and buying, and traditional marketing strategy consulting. Liz personally develops strategic digital content for clients selling to consumers as well as those selling to other businesses, and the firm positions website work around driving traffic and improving the customer's experience once they land on the site.
The stated goal is to function as a client's in-house marketing and design team rather than an outside vendor, working with companies to identify which channels — online or offline — will actually move brand awareness and growth for their specific situation. Media planning decisions are framed around two practical questions: what a client should be spending, and which platforms their audience is actually using. That channel-by-channel approach extends across SEO, email marketing, PPC, and social media, aimed at building a consistent online presence for small- to mid-sized businesses in and around Houston.