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herron-research

Indianapolis, IN, United States
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Delivers qualitative and quantitative research with specialized facilities.

Herron Associates provides market research services with a focus on both qualitative and quantitative methodologies. They operate from locations in Indianapolis and Tampa, offering specialized research facilities such as commercial test kitchens and prep kitchens. The agency is led by Sue McAdams, who brings extensive experience in research and insights.

Their core services include focus groups, in-depth interviews, online surveys, and central location tests. Herron Associates also offers custom research design and consulting services, leveraging a large proprietary panel for recruiting specific respondents. The agency is known for its ability to handle challenging projects with a no-nonsense approach.

Clients appreciate Herron Associates for their flexibility and creative solutions, as evidenced by testimonials from companies like McDonald's. The agency's team, including Vice President James Atkinson, ensures flawless execution of national projects, while maintaining a client-focused service ethos.

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SERVICES

Capabilities

Category

Market Research

Services

Local service markets

About this agency on Agency List

herron-research is listed on Agency List as part of our global directory of professional agencies. Profiles are compiled using a combination of agency-submitted information, publicly available data, and Agency List classification systems.

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Local context

herron-research operates in Indianapolis, IN, United States serving clients locally and beyond. Agency List organizes firms by geography to help buyers understand the distribution of agencies across regions and markets.

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Profile information is derived from agency submissions and public sources. Some attributes may be estimated and are updated over time as additional data becomes available.