Nowadays

Nowadays specializes in influencer marketing and viral content creation, leveraging their proprietary Social Scripting™ process to help brands go viral. Founded in 2013, the agency focuses on staying ahead of trends and tracking new creators to ensure their clients' brands remain current and engaging.

Their core services include influencer marketing, viral strategy, social-first content production, and paid-ad content production. Nowadays offers a comprehensive approach from talent sourcing and contracting to content production and campaign management. They emphasize data-driven diagnostics and always-on optimization to maximize engagement and reach.

With a track record of successful campaigns, such as launching TikTok in North America and boosting Dyson's channel growth, Nowadays demonstrates their ability to deliver measurable results. Their strategies are designed to create buzz and maintain long-term client partnerships, evidenced by an average client partnership of over three years.