RE-UP

Amsterdam, North Holland, Netherlands

Creative and social strategies for luxury and beauty brands

RE-UP is a creative and social agency with a presence in Amsterdam, Paris, and Tokyo. Founded in 2014 in London, the agency is now headquartered in Amsterdam and employs a team of over 15 creative talents. They focus on meaningful communication that enriches lives, leveraging an international and horizontal culture to accelerate their value chain.

The agency offers a range of services including art direction, digital art, editorial, social media, strategy, studio production, and video production. They have extensive experience in the luxury and beauty industries, using insights and strategic planning to create brand-specific strategies. Their approach includes social media as a starting point, but extends to print, out-of-home, packaging, influencer activations, and chatbots.

RE-UP has worked with notable clients such as Adidas for Foot Locker Europe, Kérastase, Piaget, and Diesel Fragrances. They pride themselves on building communities and bridging the gap between brands, influencers, and their audiences, with most clients coming through word-of-mouth recommendations.

12
YEARS IN BUSINESS
8
SERVICES

Capabilities

Services

What these services involve

Influencer and Creator Collaborations
Influencer and Creator Collaborations for social media marketing buyers. Clear scope, measurable outcomes, and reliable delivery.
Organic Social Management
Organic Social Management for social media marketing buyers. Clear scope, measurable outcomes, and reliable delivery.
Paid Social Execution
Paid Social Execution for social media marketing buyers. Clear scope, measurable outcomes, and reliable delivery.
Social Commerce Enablement
Social Commerce Enablement for social media marketing buyers. Clear scope, measurable outcomes, and reliable delivery.

Agency details

Team size
11-50 people
Founded
2014 (12 years)

About this agency on Agency List

RE-UP holds an Agency List Score of 73 out of 100.

That score is higher than 32% of the 36,919 agencies Agency List has assessed so far.

The Agency List Score measures how well an agency documents its work in public: named clients, quantified outcomes, and whether those outcomes are attributed to the agency rather than to the client.

It does not measure client satisfaction, price, or availability.

How the Agency List Score is measured

Assessment date

Agency List assessed RE-UP in September 2026, reading 7 pages published on thisisreup.com.

The score reflects what RE-UP had published by that date; anything published since has not been read.

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