Zing Insights, established in 2011 in Norwich, Norfolk, specializes in customer experience research to help organizations across the UK and beyond understand their customers and evaluate brand and service performance. With over 30 years of combined experience, the agency provides actionable insights across various sectors, including events, exhibitions, education, public services, and commercial industries.
The agency employs both qualitative and quantitative research methods, such as online surveys, focus groups, and depth interviews, to transform insights into clear directions. This approach aids clients in improving customer satisfaction, strengthening marketing strategies, and driving measurable business improvements. Zing Insights focuses on helping organizations make data-driven decisions that lead to sustainable growth and profitability.
Zing Insights has built its reputation through long-term client relationships and referrals, working with notable clients like CarFest, TTG Media, Aramark, and Grand Designs Live. Their tailored research projects support strategic and operational decision-making, ensuring clients can maximize their potential and make informed investments.