AGENCY LIST

Giant Step

Brooklyn, New York, United States
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Music strategy and brand experiences for global brands

Giant Step is a creative agency with over 30 years of experience at the forefront of music and culture. Originally starting as an underground club, the agency has evolved into a global music community and record label, working with renowned artists like Daft Punk, Amy Winehouse, Janelle Monáe, and Lady Gaga.

The agency offers a range of services including concert production and brand experiences, music strategy and consumer research, music and celebrity partnerships, sonic branding and identity, music composition, and music supervision. They focus on creating and activating music initiatives for some of the world's best brands, providing a research-driven perspective on musical identity and storytelling.

Giant Step has collaborated with notable brands such as W Hotels, Samsung, and Charlotte's Web, and has overseen music supervision for projects like the Emmy Award-winning The 1619 Project. Their expertise in talent curation and music business acumen allows them to deliver unique and impactful brand experiences.

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SERVICES

Capabilities

Category

Event and Experiential Marketing

Services

What these services involve

Event Production
Event Production for event and experiential marketing buyers. Clear scope, measurable outcomes, and reliable delivery.
Event Strategy
Event Strategy for event and experiential marketing buyers. Clear scope, measurable outcomes, and reliable delivery.
Experiential Activations
Experiential Activations for event and experiential marketing buyers. Clear scope, measurable outcomes, and reliable delivery.
Field Marketing
Field Marketing for event and experiential marketing buyers. Clear scope, measurable outcomes, and reliable delivery.

Local service markets

How Giant Step scores 44 on Agency List

The Agency List Score rates each listing out of 100 across four equally weighted areas. It measures the strength of the agency's listing and public signals — not the quality of its work.

Presence & Maturity

22 / 25

How complete and how recently maintained this listing is.

  • Has a detailed written overview.
  • Has a tagline summarising what the agency does.
  • 7 of the core profile fields are filled in.
  • Profile details were updated recently.
  • No founding year on record.

Relevance & Capability

9 / 25

How clearly the agency's specialism and services are classified.

  • Assigned to a primary category.
  • No individual services listed.

Credibility & Trust

13 / 25

Contactability and verification signals that show a real business.

  • Listing ownership is not yet verified.
  • A working website is on record.
  • A contact address on the agency's own domain is on record.
  • A phone number is on record.
  • Location is on record.

Authority & Proof

0 / 25

Independent proof of work: reviews, published projects and awards.

  • No published reviews yet.
  • No published project work yet.
  • No awards recorded.

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About this agency on Agency List

Giant Step is listed on Agency List as part of our global directory of professional agencies. Profiles are compiled using a combination of agency-submitted information, publicly available data, and Agency List classification systems.

This page reflects the most current information available for Giant Step and may evolve as additional data is verified or updated.

Local context

Giant Step operates in Brooklyn, New York, United States serving clients locally and beyond. Agency List organizes firms by geography to help buyers understand the distribution of agencies across regions and markets.

Service markets

Browse service-specific market pages for Giant Step across the geography this profile serves.

Country

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Data notes

Profile information is derived from agency submissions and public sources. Some attributes may be estimated and are updated over time as additional data becomes available.