AGENCY LIST

Giant Step

Brooklyn, New York, United States
Visit giantstep.net

Music strategy and brand experiences for global brands

Giant Step is a creative agency with over 30 years of experience at the forefront of music and culture. Originally starting as an underground club, the agency has evolved into a global music community and record label, working with renowned artists like Daft Punk, Amy Winehouse, Janelle Monáe, and Lady Gaga.

The agency offers a range of services including concert production and brand experiences, music strategy and consumer research, music and celebrity partnerships, sonic branding and identity, music composition, and music supervision. They focus on creating and activating music initiatives for some of the world's best brands, providing a research-driven perspective on musical identity and storytelling.

Giant Step has collaborated with notable brands such as W Hotels, Samsung, and Charlotte's Web, and has overseen music supervision for projects like the Emmy Award-winning The 1619 Project. Their expertise in talent curation and music business acumen allows them to deliver unique and impactful brand experiences.

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SERVICES

Capabilities

Category

Event and Experiential Marketing

Services

What these services involve

Event Production
Event Production for event and experiential marketing buyers. Clear scope, measurable outcomes, and reliable delivery.
Event Strategy
Event Strategy for event and experiential marketing buyers. Clear scope, measurable outcomes, and reliable delivery.
Experiential Activations
Experiential Activations for event and experiential marketing buyers. Clear scope, measurable outcomes, and reliable delivery.
Field Marketing
Field Marketing for event and experiential marketing buyers. Clear scope, measurable outcomes, and reliable delivery.

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