Luce Research

Colorado Springs, Colorado, United States

Data collection and analysis for voter and market insights

Luce Research specializes in collecting and evaluating public opinion, political, and market data. With over 25 years of experience, the agency offers services such as voter polls, consumer and market research, and institutional insights. Their expertise in data collection and analysis helps clients understand their constituencies better, providing reliable information through sophisticated methodologies.

The agency delivers value by offering custom-developed online surveys, in-depth interviewing, and focus group recruiting. They also handle mass mailings, automated polling, and inbound telephone projects. Luce Research employs advanced statistical methods and programming to ensure consistent data quality and effective project management.

Located in Colorado Springs, Colorado, Luce Research operates from a 10,000 square foot facility with 226 interviewing stations. Their team includes experienced professionals in programming, operations, and human resources, ensuring projects are managed efficiently and effectively.

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SERVICES

Capabilities

Services

What these services involve

Brand Tracking
Brand Tracking for market research buyers. Clear scope, measurable outcomes, and reliable delivery.
Competitive and Category Analysis
Competitive and Category Analysis for market research buyers. Clear scope, measurable outcomes, and reliable delivery.
Customer Journey Research
Customer Journey Research for market research buyers. Clear scope, measurable outcomes, and reliable delivery.
Qualitative Interviews
Qualitative Interviews for market research buyers. Clear scope, measurable outcomes, and reliable delivery.

Agency details

Team size
201-500 people

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