AGENCY LIST

Magnet

Westerly, Rhode Island, United States
Visit magnetinc.net

Evidence-based brand strategies for compelling market growth.

Magnet, Inc. is a market research and consulting firm based in Westerly, RI, specializing in creating compelling brand strategies through consumer insight and creativity. Founded 30 years ago, it was New England’s first independent brand strategy firm. Magnet partners with clients who value smart research and creative thinking to build strong, lasting brands.

The firm offers a range of services including brand positioning, product development, creative development, and audience segmentation. Magnet employs a methodology-agnostic approach, ensuring that research is conducted 'al dente'—just enough to be useful without excess. This approach helps clients avoid costly missteps and uncover growth opportunities.

With over 2,000 projects completed for more than 300 brands worldwide, Magnet has a proven track record of shaping successful marketing strategies across various industries. Their work has been praised for its strategic clarity and ability to inspire action, providing clients with the evidence needed to make bold, effective decisions.

33
YEARS IN BUSINESS
8
SERVICES

Capabilities

Category

Market Research

Services

What these services involve

Brand Tracking
Brand Tracking for market research buyers. Clear scope, measurable outcomes, and reliable delivery.
Competitive and Category Analysis
Competitive and Category Analysis for market research buyers. Clear scope, measurable outcomes, and reliable delivery.
Customer Journey Research
Customer Journey Research for market research buyers. Clear scope, measurable outcomes, and reliable delivery.
Pricing Research
Pricing Research for market research buyers. Clear scope, measurable outcomes, and reliable delivery.

Agency details

Founded
1993 (33 years)

About this agency on Agency List

Magnet holds an Agency List Score of 74 out of 100.

That score is higher than 58% of the 36,919 agencies Agency List has assessed so far.

The Agency List Score measures how well an agency documents its work in public: named clients, quantified outcomes, and whether those outcomes are attributed to the agency rather than to the client.

It does not measure client satisfaction, price, or availability.

How the Agency List Score is measured

Assessment date

Agency List assessed Magnet in September 2026, reading 3 pages published on magnetinc.net.

The score reflects what Magnet had published by that date; anything published since has not been read.

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