Research & Marketing Strategies

Baldwinsville, New York, United States

Quantitative and qualitative market research with CMS-approved CAHPS surveying for healthcare clients

Based in Baldwinsville, New York, RMS has provided market research and healthcare consulting since 2002. The firm works across industries but maintains RMS Healthcare, a division built specifically around optimizing relationships between healthcare organizations and their patient populations, including CAHPS® surveying as a CMS-approved survey vendor.

Work runs through both qualitative and quantitative methodologies, supported by an in-house call center and focus group facility. Research draws on the RMS ViewPoint Research Panel for participant recruitment, and healthcare clients can pursue PCMH™ recognition support alongside standard research offerings. Studies span feasibility research, competitive assessment, and satisfaction measurement across customer, employee, and patient audiences.

Deliverables include image and awareness studies, focus groups, in-depth interviews, and voice-of-customer research, along with mystery shopping and demographic and trend analysis. Additional services cover employee surveys, location analysis, lead qualification, research database management, and website interface usability testing—giving healthcare and non-healthcare clients alike a range of methods for gathering and interpreting audience feedback.

24
YEARS IN BUSINESS
8
SERVICES

Capabilities

Services

What these services involve

Brand Tracking
Brand Tracking for market research buyers. Clear scope, measurable outcomes, and reliable delivery.
Competitive and Category Analysis
Competitive and Category Analysis for market research buyers. Clear scope, measurable outcomes, and reliable delivery.
Customer Journey Research
Customer Journey Research for market research buyers. Clear scope, measurable outcomes, and reliable delivery.
Pricing Research
Pricing Research for market research buyers. Clear scope, measurable outcomes, and reliable delivery.

Agency details

Team size
51-200 people
Founded
2002 (24 years)

How Research & Marketing Strategies scores 47 on Agency List

The Agency List Score rates each listing out of 100 across four equally weighted areas. It measures the strength of the agency's listing and public signals — not the quality of its work.

Presence & Maturity

25 / 25

How complete and how recently maintained this listing is.

  • Has a detailed written overview.
  • Has a tagline summarising what the agency does.
  • 7 of the core profile fields are filled in.
  • Profile details were updated recently.
  • Founding year on record (2002).

Relevance & Capability

9 / 25

How clearly the agency's specialism and services are classified.

  • Assigned to a primary category.
  • No individual services listed.

Credibility & Trust

13 / 25

Contactability and verification signals that show a real business.

  • Listing ownership is not yet verified.
  • A working website is on record.
  • A contact address on the agency's own domain is on record.
  • A phone number is on record.
  • Location is on record.

Authority & Proof

0 / 25

Independent proof of work: reviews, published projects and awards.

  • No published reviews yet.
  • No published project work yet.
  • No awards recorded.

Worked with Research & Marketing Strategies?

Reviews on Agency List come from people who have hired the agency. Be the first to describe what the work was like.

About this agency on Agency List

Research & Marketing Strategies is listed on Agency List as part of our global directory of professional agencies. Profiles are compiled using a combination of agency-submitted information, publicly available data, and Agency List classification systems.

This page reflects the most current information available for Research & Marketing Strategies and may evolve as additional data is verified or updated.

Local context

Research & Marketing Strategies operates in Baldwinsville, New York, United States serving clients locally and beyond. Agency List organizes firms by geography to help buyers understand the distribution of agencies across regions and markets.

Directory hubs

Explore the main hubs to browse agencies by specialty and service.

Data notes

Profile information is derived from agency submissions and public sources. Some attributes may be estimated and are updated over time as additional data becomes available.