SOM specializes in collecting and analyzing data to help businesses make informed decisions. With a focus on innovation, relevance, and data security, they provide high-quality research services tailored to client needs. Their team boasts over two centuries of combined experience in marketing research.
SOM offers a range of services including market studies, public opinion surveys, and customer satisfaction analysis. They also provide strategic marketing evaluations such as market potential assessments and pricing studies. Their methods include online focus groups and statistical analysis to ensure precise and actionable insights.
SOM has formed strategic partnerships, such as with Bain & Company, to enhance their service offerings. They are the first certified implementation partner of MyCX℠ by Bain & Company in North America, demonstrating their commitment to delivering top-tier research solutions.