Spark Market Research

Dublin, Ireland

International insights agency specializing in brand and market research

Spark Market Research is an international insights agency with offices in Dublin and Leeds. They specialize in providing research services that help clients make informed decisions about their brands, products, and markets. Their approach combines expertise from both agency and client-side backgrounds, ensuring a comprehensive understanding of client challenges.

The agency offers a range of services including qualitative and quantitative research, data analytics, and customer segmentation. They serve various sectors such as banking, insurance, FMCG, retail, and telecommunications across the UK and Ireland. Spark Market Research is part of the Audience Collective, which provides access to a wider range of services and expertise.

Their work includes multinational, multi-language quantitative tracking and new product development research. They have conducted projects in over 60 countries, demonstrating their extensive international reach. Notable projects include developing a customer segmentation model for a leading bank and supporting a health food brand with new product development.

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SERVICES

Capabilities

Services

What these services involve

Brand Tracking
Brand Tracking for market research buyers. Clear scope, measurable outcomes, and reliable delivery.
Competitive and Category Analysis
Competitive and Category Analysis for market research buyers. Clear scope, measurable outcomes, and reliable delivery.
Customer Journey Research
Customer Journey Research for market research buyers. Clear scope, measurable outcomes, and reliable delivery.
Pricing Research
Pricing Research for market research buyers. Clear scope, measurable outcomes, and reliable delivery.

Agency details

Team size
51-200 people

How Spark Market Research scores 42 on Agency List

The Agency List Score rates each listing out of 100 across four equally weighted areas. It measures the strength of the agency's listing and public signals — not the quality of its work.

Presence & Maturity

22 / 25

How complete and how recently maintained this listing is.

  • Has a detailed written overview.
  • Has a tagline summarising what the agency does.
  • 6 of the core profile fields are filled in.
  • Profile details were updated recently.
  • No founding year on record.

Relevance & Capability

9 / 25

How clearly the agency's specialism and services are classified.

  • Assigned to a primary category.
  • No individual services listed.

Credibility & Trust

11 / 25

Contactability and verification signals that show a real business.

  • Listing ownership is not yet verified.
  • A working website is on record.
  • A contact address on the agency's own domain is on record.
  • A phone number is on record.
  • Location is on record.

Authority & Proof

0 / 25

Independent proof of work: reviews, published projects and awards.

  • No published reviews yet.
  • No published project work yet.
  • No awards recorded.

Worked with Spark Market Research?

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About this agency on Agency List

Spark Market Research is listed on Agency List as part of our global directory of professional agencies. Profiles are compiled using a combination of agency-submitted information, publicly available data, and Agency List classification systems.

This page reflects the most current information available for Spark Market Research and may evolve as additional data is verified or updated.

Local context

Spark Market Research operates in Dublin, Ireland serving clients locally and beyond. Agency List organizes firms by geography to help buyers understand the distribution of agencies across regions and markets.

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Data notes

Profile information is derived from agency submissions and public sources. Some attributes may be estimated and are updated over time as additional data becomes available.