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Zappi

Boston, MA, United States
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AI-powered consumer insights for product and brand success

Zappi is a consumer insights platform that leverages AI and consumer data to help brands create successful products and develop effective advertising. By integrating innovation, advertising, and brand insights, Zappi provides a comprehensive system that keeps the consumer voice at the center of product development and marketing strategies.

The platform offers a range of services including agile research systems for advertising, brand health tracking, and continuous consumer feedback loops. These services enable brands to optimize their products and campaigns based on real-time consumer insights, leading to increased market share and brand growth.

Zappi collaborates with leading consumer brands, such as PepsiCo, to enhance creative effectiveness and drive significant value. The platform's use of ESOMAR and ISO standards ensures reliable data, while its flexible methodologies allow for customized research tailored to specific brand needs.

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SERVICES

Capabilities

Category

Market Research

Services

Local service markets

About this agency on Agency List

Zappi is listed on Agency List as part of our global directory of professional agencies. Profiles are compiled using a combination of agency-submitted information, publicly available data, and Agency List classification systems.

This page reflects the most current information available for Zappi and may evolve as additional data is verified or updated.

Local context

Zappi operates in Boston, MA, United States serving clients locally and beyond. Agency List organizes firms by geography to help buyers understand the distribution of agencies across regions and markets.

Data notes

Profile information is derived from agency submissions and public sources. Some attributes may be estimated and are updated over time as additional data becomes available.