Ranked · 5 assessed
Ordered by Agency List ScoreIntegrated marketing with global reach and African insights
Ideas that Move People with Advertising and Public Relations
Integrated campaigns and brand content for dynamic markets
Blending creativity and technology for impactful brand experiences
Strategic marketing and through-the-line communication solutions
Also in South Africa · 2 not yet assessed
Listed agencies queued for assessment. Alphabetical.About this ranking
What this page ranks
This page ranks the 5 media planning and buying agencies in South Africa that have been assessed on the Agency List Score, out of 7 listed.
The score measures how well an agency documents its own work in public — named clients, quantified outcomes, and whether those outcomes are attributed to the agency rather than described as the client's own results. It does not measure client satisfaction, price, or availability.
Cohorts and awards
Agencies are compared within a cohort — here, Media Planning and Buying in South Africa. A cohort must be large enough to express the band being awarded: at least 8 assessed agencies for a top 25% award, 20 for top 10%, 40 for top 5%, and 300 for top 1%. This one holds 5, so no award can be issued here.
The 2 media planning and buying agencies not yet assessed are listed on this page but not ranked.
Paid placement
Partner agencies can buy a labelled placement block above the ranking on this page. It is always marked as paid and is never mixed into the ranked list.
Placement is paid; it does not affect the ranking, cohort membership, or any agency's score. Ranking position, cohort membership and the score itself are not for sale.
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Categories in South Africa
Media Planning and Buying nearby
Questions
- How many media planning and buying agencies are in South Africa?
- 7 are listed on Agency List in South Africa. 5 of them have been assessed on the Agency List Score as of October 2026.
- Which media planning and buying agency in South Africa is ranked highest?
- Wetpaint, with an Agency List Score of 97.0, ranks #1 of 5 assessed agencies in Media Planning and Buying in South Africa.
- Why are 2 media planning and buying agencies listed here but not ranked?
- 2 of the 7 listed have not yet been assessed on the Agency List Score. They each have a profile and are listed below the ranking, alphabetically, rather than being hidden or mixed into it.
- How is the ranking determined?
- By Agency List Score, within the Media Planning and Buying in South Africa cohort of 5 assessed agencies. The score is computed from evidence published on each agency's own website: named clients, quantified outcomes, and whether the outcome is attributed to the agency. Paid placement does not affect it.