Brightfield Group

Chicago, IL, United States

Consumer insights and trend forecasting for wellness and CPG industries

Brightfield Group specializes in providing deep consumer insights and trend forecasting for the wellness and consumer packaged goods (CPG) industries. They leverage a combination of traditional research expertise and AI-integrated social listening to offer a comprehensive understanding of consumer behavior and market dynamics.

Their core services include consumer insights, brand health tracking, social listening, and market landscape analysis. Brightfield Group's methodology involves integrating survey data with real-time social media analysis to capture organic conversations and trends, enabling clients to predict market movements and develop effective marketing strategies.

Since 2015, Brightfield Group has been serving the global cannabis, CBD, and wellness industries, offering custom research solutions to help businesses navigate emerging markets. Their approach allows clients to identify unmet market needs and innovate rapidly, ensuring they stay ahead of the competition.

11
YEARS IN BUSINESS
8
SERVICES

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Brightfield Group operates in Chicago, IL, United States serving clients locally and beyond. Agency List organizes firms by geography to help buyers understand the distribution of agencies across regions and markets.

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