Luth Research

San Diego, California, United States

Transforming data into insights with behavioral tracking and audience analysis

Luth Research has been at the forefront of market research for nearly five decades, offering innovative platforms and insights to help businesses understand consumer behavior. Founded in 1977 in San Diego, the company has grown to include a global community of online participants through its SurveySavvy® platform. Luth Research combines traditional research methods with advanced behavioral intelligence to provide a comprehensive view of the consumer journey.

The agency offers a range of services including customer journey analysis, audience insights, and behavioral data feeds. Their proprietary ZQ Intelligence® technology allows for detailed behavior tracking, enabling clients to make informed decisions based on cross-platform media consumption and shopping habits. Luth Research also provides full-service research capabilities, managing every aspect from design to delivery.

Luth Research is trusted by numerous Fortune 100 clients and is known for delivering quality data within tight timelines. Their commitment to methodological rigor and strategic insight helps businesses transform complex data into actionable results, ensuring a competitive edge in the market.

49
YEARS IN BUSINESS
8
SERVICES

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Local context

Luth Research operates in San Diego, California, United States serving clients locally and beyond. Agency List organizes firms by geography to help buyers understand the distribution of agencies across regions and markets.

Data notes

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