Market Research Agencies in United Kingdom

21 market research agencies are listed in United Kingdom. 20 have been assessed on the Agency List Score as of October 2026; the highest-ranked is User Vision at 95.1.

Ranked · 16 of 20 assessed

Ordered by Agency List Score
#1 of 20 assessed
User Vision
95

Human-centred design with UX research and accessibility focus

Brand TrackingCompetitive and Category AnalysisCustomer Journey Research
#2 of 20 assessed
HarrisX
78

Data analytics and strategy for technology and media industries

Brand TrackingCompetitive and Category AnalysisCustomer Journey Research
#3 of 20 assessed
Kokoro
74

Award-winning insights for strategic brand and communication development

Brand TrackingCompetitive and Category AnalysisCustomer Journey Research
#3 of 20 assessed
Credence Research
74

Analytics and media services for inbound lead capture and search visibility

Brand TrackingCompetitive and Category AnalysisCustomer Journey Research
#5 of 20 assessed
Studio Solo
73

User research and design consultancy for digital innovation

User Research Panels
#6 of 20 assessed
2Europe
73

B2B research spanning surveys, interviews, pricing analysis and category tracking

Pricing ResearchProduct Concept Testing
#7 of 20 assessed
Platypus Research
73

Global insights for the child, youth, and family market

Brand TrackingCompetitive and Category AnalysisCustomer Journey Research
#7 of 20 assessed
Vision One
73

Market research for brand tracking and customer insights

Brand TrackingCustomer Journey ResearchPricing Research
#9 of 20 assessed
MMR Research
73

Global consumer and sensory research for brand innovation

Brand TrackingCompetitive and Category AnalysisCustomer Journey Research
#10 of 20 assessed
Survation
73

Engaging opinion through bespoke polling and qualitative research

Brand Tracking
#11 of 20 assessed
Zing Insights
73

Customer experience research for sustainable growth and profitability

Customer Journey Research
#12 of 20 assessed
Medintel
71

Healthcare market intelligence for medical product success

Brand TrackingCompetitive and Category AnalysisCustomer Journey Research
#13 of 20 assessed
OvationMR
53

Global insights through B2B and consumer research panels

Brand TrackingProduct Concept Testing
#14 of 20 assessed
Insight Track
53

Market research and marketing consultancy for informed decision-making

Competitive and Category AnalysisQualitative InterviewsQuantitative Surveys
#14 of 20 assessed
Brand Ignite
53

Inspiring brand growth through research and storytelling

Brand TrackingCompetitive and Category AnalysisCustomer Journey Research
#16 of 20 assessed
Frontera
52

Research-driven partner for health systems with creative agility

Brand TrackingCompetitive and Category AnalysisCustomer Journey Research

Also in United Kingdom · 5 not ranked here

1 have not yet been assessed on the Agency List Score. Alphabetical.

About this ranking

What this page ranks

This page ranks 16 of the 20 assessed market research agencies in United Kingdom — the ones carrying a published score — out of 21 listed.

The score measures how well an agency documents its own work in public — named clients, quantified outcomes, and whether those outcomes are attributed to the agency rather than described as the client's own results. It does not measure client satisfaction, price, or availability.

Cohorts and awards

Agencies are compared within a cohort — here, Market Research in United Kingdom. A cohort must be large enough to express the band being awarded: at least 8 assessed agencies for a top 25% award, 20 for top 10%, 40 for top 5%, and 300 for top 1%. This one holds 20, so the strongest award available here is top 10%.

The 1 market research agency not yet assessed is listed on this page but not ranked.

A further 4 were assessed and no published evidence of their work was found, so no score is shown for them.

Read the full methodology

Paid placement

Partner agencies can buy a labelled placement block above the ranking on this page. It is always marked as paid and is never mixed into the ranked list.

Placement is paid; it does not affect the ranking, cohort membership, or any agency's score. Ranking position, cohort membership and the score itself are not for sale.

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Questions

How many market research agencies are in United Kingdom?
21 are listed on Agency List in United Kingdom. 20 of them have been assessed on the Agency List Score as of October 2026, and 16 of those carry a published score.
Which market research agency in United Kingdom is ranked highest?
User Vision, with an Agency List Score of 95.1, ranks #1 of 20 assessed agencies in Market Research in United Kingdom.
Why are 5 market research agencies listed here but not ranked?
1 of the 21 listed have not yet been assessed on the Agency List Score. A further 4 were assessed and no published evidence of their work was found, so no score is shown for them. They each have a profile and are listed below the ranking, alphabetically, rather than being hidden or mixed into it.
How is the ranking determined?
By Agency List Score, within the Market Research in United Kingdom cohort of 20 assessed agencies. The score is computed from evidence published on each agency's own website: named clients, quantified outcomes, and whether the outcome is attributed to the agency. Paid placement does not affect it.